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Gene Therapy Market Propelled by Innovation in Viral and Non-Viral Vectors

The global gene therapy market was valued at USD 5.54 billion in 2023 and is anticipated to expand at a compound annual growth rate (CAGR) of 18.88% from 2024 to 2030. This growth is driven by several key factors, including the rising advancement in therapeutic technologies and gene delivery methods, as well as intensifying competition among major industry players aiming to commercialize their therapies. Biotechnology firms are actively pursuing mergers, acquisitions, collaborations, and strategic partnerships to build internal expertise and strengthen their product pipelines.

The COVID-19 pandemic had an adverse impact on market performance. The industry faced significant disruptions in supply chains, production capabilities, and logistics operations. For example, certain companies experienced prolonged delays in obtaining specific components and later encountered shortages in clinical trial supplies after one of their contract manufacturing partners was forced to cease operations.

Despite this, the market is expected to gain momentum in the coming years, supported by a strong development pipeline. Researchers are striving to bring gene therapy into routine clinical practice. Numerous academic institutions and research centers have an extensive range of products under development, which is projected to contribute to revenue growth throughout the forecast period. Notably, clinical trials for gene therapy surged following the FDA’s approval of the first gene therapy in 2017. According to the American Society of Gene & Cell Therapy (ASGCT), there are currently approximately 1,986 gene therapy-related products in development, including CAR T-cell therapies and other genetically engineered cell treatments.

In addition, evolving regulatory frameworks are expected to foster further growth. Several global regulatory agencies have implemented positive changes to facilitate the advancement of gene therapies. For instance, the FDA has expressed strong support for CAR-T cell technology. During Phase II and III clinical studies, regulators are showing increased flexibility in the traditional trial structure. The FDA anticipates approving between 10 and 20 new gene therapies annually by 2025.

Increased funding and investment in gene therapy is also projected to offer promising growth prospects for industry players. Many biopharmaceutical companies are channeling resources into the development of new products. For example, Ori Biotech secured over USD 100.0 million in Series B funding in January 2022 to launch an innovative platform for cell and gene therapy development, enabling a swift progression from pre-commercialization to full market entry.

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Regional Overview
In 2023, North America led the global gene therapy market, capturing a revenue share of 18.95%. This dominance is expected to continue throughout the forecast period, both in terms of regulatory approvals and revenue generation. Strong investment in research and development by both established and emerging companies is anticipated to drive further market expansion in the region.

Leading Companies in the Gene Therapy Market:
The key players shaping the gene therapy landscape and holding significant market shares include:

Amgen Inc.
Novartis AG
F. Hoffmann-La Roche
Gilead Sciences, Inc.
bluebird bio, Inc.
Bristol-Myers Squibb Company
Legend Biotech
BioMarin
uniQure N.V.
Merck & Co.
Sarepta Therapeutics, Inc.
Krystal Biotech, Inc.
CRISPR Therapeutics

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Iron and Steel Market Strengthens with Increased Production Capacity and Exports

The global iron and steel market was valued at USD 1,676.24 billion in 2022 and is projected to expand at a compound annual growth rate (CAGR) of 3.8% between 2023 and 2030. The anticipated growth is primarily driven by increasing investments in residential construction. Iron and steel products offer a high strength-to-weight ratio, enabling them to withstand substantial loads and resist compression, tension, and bending forces. These attributes make them particularly suitable for supporting tall structures and efficiently distributing weight to the foundation. Additionally, these materials exhibit excellent durability and resistance to corrosion, weather effects, and pests, contributing to the long-term structural integrity of buildings and reducing ongoing maintenance costs—making them a preferred option in the construction sector.

In North America, the United States stands out as a major consumer of iron and steel, owing to heightened demand from key sectors such as construction, infrastructure, automotive, transportation, heavy machinery, and consumer goods. As per the U.S. Census Bureau, total construction expenditure in the country for the first five months of 2023 reached USD 740.8 billion, marking an increase of approximately 2.9% compared to the same period in 2022.

Government initiatives are also anticipated to stimulate demand for domestic iron and steel products. For example, in April 2022, the U.S. government mandated that all iron and steel used in federally funded infrastructure projects under the Job’s Act must be domestically produced. This regulation requires all stages of production, including melting and coating, to be conducted within the United States.

Additionally, increasing demand for heavy machinery is expected to further support product consumption throughout the forecast period. For instance, in May 2023, new orders for manufactured durable goods rose by 1.7%, with transportation equipment orders seeing a 3.9% increase compared to April 2023.

The ongoing Russia-Ukraine conflict has had a negative impact on the iron and steel industry, resulting in significant price hikes. According to the United Nations Conference on Trade and Development, the disruption in the supply of oil, gas, and coking coal from Russia has contributed to a notable rise in global energy prices, which in turn has led to a reduction in the consumption of various iron and steel products across multiple end-use industries.

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Regional Insights
In 2022, the Asia Pacific region accounted for more than 59.0% of the global iron and steel market’s revenue. This dominance is attributed to rising investments in the residential and commercial construction sectors in emerging economies such as China and India. For example, TARC Limited announced a planned investment of INR 250 crore (USD 30.23 million) in 2022 to develop a luxury residential project in New Delhi, India.

North America is expected to post a revenue CAGR of 4.2% during the forecast period. Growing investments in electric vehicle production are projected to boost the demand for iron powder, electric steel, and other related components in the coming years.

Key Companies & Market Share Insights
The market is composed of numerous players, both large and small, operating globally. Many of these companies are pursuing expansion through strategic acquisitions and capacity enhancements. For example, in January 2022, Steel Dynamics acquired a 45% equity interest in New Process Steel. This move is expected to broaden Steel Dynamics’ involvement in value-added manufacturing opportunities. Leading companies in the global iron and steel market include:

Arcelor Mittal S.A.
China BaoWu Steel Group Corporation Limited
Nippon Steel Corporation
HBIS Group
Jiangsu Shagang Group
POSCO HOLDINGS INC.
Tata Steel Limited
JFE Steel Corporation
Shougang Group

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Canned Wines Market Supported by Growth of E-Commerce and Online Alcohol Sales

The global canned wines market was valued at USD 112.9 million in 2024 and is expected to grow at a compound annual growth rate (CAGR) of 11.1% from 2025 to 2030. The rising preference for portable, convenient, and single-serve beverage options—particularly among younger demographics—is one of the key drivers of market expansion. Additionally, the growing appeal of ready-to-drink (RTD) products, driven by fast-paced lifestyles and demanding work schedules, has significantly fueled demand in both developed and emerging economies. Activities such as weekend getaways, camping, and hiking are gaining popularity, further boosting sales of canned beverages, which offer ease of use and eliminate concerns like spillage or breakage associated with traditional bottles.

The shift toward health-conscious living, particularly in advanced markets such as the U.S. and Western Europe, has created strong growth prospects for the canned wines sector. Many canned wine products are crafted in lighter, lower-alcohol formats that align with wellness-oriented consumer habits. Shoppers increasingly seek beverages that support healthier living—those with fewer calories, minimal additives, and lower alcohol levels. The single-serve format of canned wines also allows for better control over alcohol intake, resonating with the trend toward mindful consumption. Furthermore, these products are typically more cost-effective than bottled wines due to their lower production and packaging expenses, making them especially appealing for casual consumption and budget-friendly occasions.

Environmental sustainability continues to be a key factor influencing consumer choices and driving market growth. Canned wines are often considered more environmentally friendly than their bottled counterparts, primarily due to the recyclability of aluminum cans. As awareness around plastic and glass waste grows, more consumers are gravitating toward products with reduced environmental impact. Aluminum cans are also lighter and more space-efficient, cutting down transportation emissions and overall carbon footprint—further supporting the shift toward eco-friendly alternatives.

The canned wine category has experienced a surge in innovation, with brands introducing a variety of product types including sparkling wines, wine spritzers, and unique blends. These innovations appeal to a broader audience by offering diverse flavor experiences in a user-friendly format. Trend-forward offerings like sangria, flavored wines, and wine-based cocktails are drawing in both new wine consumers and those looking for a more relaxed, casual option.

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Regional Insights
North America led the global canned wines market in 2024, accounting for 37.7% of total revenue. This dominance is largely attributed to rising wine consumption in the region and the widespread availability of canned wine options. Among younger and middle-income consumers in the U.S. and Canada, canned wines are seen as a cost-effective and accessible alternative to bottled wines. Their appeal lies in affordability, ease of use, and a trendy image that resonates with Millennial and Gen Z consumers. These younger demographics are particularly drawn to the convenience and sustainability that canned wines represent.

Key Players in the Canned Wines Market
The following companies hold significant market shares and are instrumental in shaping industry trends:

E. & J. Gallo Winery
Union Wine Company
Sans Wine Co.
Sula Vineyards Limited
SUNTORY HOLDINGS LIMITED
Canned Wine Co.
Maker Wine Company
Archer Roose Wines

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Construction Equipment Market Driven by Technological Advancements and Automation

The global construction equipment market was valued at USD 207.14 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 8.4% from 2024 to 2030. The rise in urbanization across developing nations, along with increasing government initiatives to modernize existing infrastructure, is driving a surge in construction activity. This, in turn, is fueling demand for machinery such as excavators, loaders, and dump trucks. As infrastructure development accelerates worldwide, demand for earthmoving and material handling equipment is projected to grow, further propelling the expansion of the global construction equipment market.

Governments in developing countries are allocating more funds toward infrastructure upgrades, which is boosting construction activities. For example, India has been actively improving its road network to ensure smooth transportation of resources. In June 2022, the Indian Minister of Road Transport and Highways announced 15 new national highway projects valued at USD 1.7 billion in Patna and Hajipur, Bihar. Similarly, in March 2023, Singapore’s government revealed plans to begin construction on the new Terminal 5 (T5) at Changi Airport in 2025. The T5 expansion aims to alleviate congestion at the current airport. These infrastructure projects are increasing demand for road construction and material handling equipment, such as forklifts, pavers, and dozers, thereby reinforcing the global market’s growth.

The integration of advanced technologies into construction equipment is expected to further boost market growth during the forecast period. Original equipment manufacturers (OEMs) are leveraging this trend to introduce innovative products and attract more customers. For instance, in January 2023, John Deere launched new battery-powered agricultural and construction machinery. The company cited factors such as population growth, reduced availability of arable land, and rising greenhouse gas emissions as key considerations behind these technological advancements.

However, the high cost of construction equipment and the growing preference among contractors for rental solutions are anticipated to hinder market growth. Many contractors opt to rent equipment for specific project durations rather than invest in ownership, which often ties up significant capital and affects other operational areas.

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Regional Insights

In 2023, the North American construction equipment market was valued at USD 40.61 billion. A major contributor to rising equipment demand in the region is the rapid development of smart cities. Initiatives such as the Smart Cities Project under the U.S. Economic Development Program are driving regional growth. Advanced machinery for earthmoving, road building, and material handling is being increasingly adopted to support these urban development projects.

Key Players in the Construction Equipment Market

The following leading companies dominate the construction equipment sector and shape industry trends. Their financials, strategies, and product portfolios help map the supply network:

Caterpillar, Inc
CNH Industrial America LLC
Deere & Company
Doosan Corporation
Escorts Limited
Hitachi Construction Machinery Co., Ltd.
Hyundai Construction Equipment Co., Ltd.
J C Bamford Excavators Ltd.
Komatsu Ltd.
KUBOTA Corporation
LIEBHERR
MANITOU Group
SANY Group
Terex Corporation
AB Volvo
Wacker Neuson SE
XCMG Group
Zoomlion Heavy Industry Science & Technology Co., Ltd.

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Smokehouse Market Driven by Demand for Premium-Quality Smoked Meat and Fish Products

The global smokehouse market size is anticipated to reach USD 176.7 million by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 2.8% from 2024 to 2030. Rising need for a healthy lifestyle has led consumers to prefer griller or barbequed food over fried food and other kinds of fast food. This trend is expected to have a positive impact on the market growth.

Key market participants have been focusing on innovation and new product development to manufacture environment-friendly components using latest technologies. Most manufactures have been focusing on electric grills to help reduce air pollution caused on account of burning charcoal and wood.

North America was the dominant region occupying over 35.0% of the revenue share in 2017. It is projected to account for a major share of the market over the forecast period on account of increasing popularity among young adults for cookouts.

Europe is expected to account for the second largest market share in 2017. In addition, the demand for portable products is expected to grow over the forecast period owing to increase in the number of family outings and picnics.

The smokehouse market is characterized by the presence of major companies as well as small- and medium-scale regional players. Some of the major players in the market engage in strategic developments to boost their sales and revenue by expanding their reach and providing customized services to customers.

Key players operating in the industry are The Weber-Stephen Products LLC, KitchenAid, Lynx Grills, and Viking Range Corporation among various others.

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Smokehouse Market Report Highlights

The outdoor segment dominated the market with a revenue share of 58.8% in 2023. This dominance is attributed to the growing popularity of outdoor cooking and barbecuing, which has become a favored pastime for many consumers.
Electric grill accounted for the largest revenue share of 44.6% in 2023. This significant share is attributed to the convenience and ease of use of electric grills, making them popular among consumers.
North America’s smokehouse market accounted for the largest revenue share of 37.4% in 2023. This dominance is attributed to the high prevalence of grill ownership in the region, with nearly every household owning a grill.

Key Smokehouse Company Insights

Some key companies in the smokehouse market include R & V Works (Cajun Fryer), Alto-Shaam, Inc., Town Food Service Equipment Co., Inc., Weber-Stephen Products LLC, Pro Smoker, and others. Companies are focusing on launching new features and increasing product ranges. Moreover, key players are taking several strategic initiatives, such as mergers and acquisitions and partnerships with other major companies.

R & V Works, known for its Cajun Fryer brand, is a prominent player in the smokehouse market. It specializes in outdoor cooking products, including fryers, smokers, and grills, which are highly regarded for quality and performance. Furthermore, its product line includes the Cajun Express Smoker, which is designed to deliver consistent smoking results with minimal effort.
ScottPec, Inc. is a notable smokehouse market player known for its innovative and high-yield food processing equipment. Its smokehouses are designed to deliver the best smoke flavor and color in the shortest possible smoking cycle time.

List of Key Players in the Smokehouse Market

R & V Works (Cajun Fryer)
Alto-Shaam, Inc.
Town Food Service Equipment Co., Inc.
Weber-Stephen Products LLC
Pro Smoker
ScottPec, Inc.
Smokehouse Products
Walton’s Smokehouse
Viking Range Corporation
Lynx Grills, Inc.
Wolf Steel, Ltd.
Char-Broil LLC

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Power Rental Systems Market Driven by Increasing Power Outages and Grid Failures

The global power rental systems market size is estimated to reach USD 42.74 billion by 2030, registering to grow at a CAGR of 8.8% from 2025 to 2030 according to a new report by Grand View Research, Inc. Increasing demand for UPS, along with rapid industrial development across the world, is the main factor boosting the market growth. Growing instances of variable electricity supply generated by small and medium-scale power grids and partial access to the larger transmission network have catalyzed the demand for power rental systems across the manufacturing and utility industries.

Moreover, there is an increasing requirement for an accessible rental unit that can stun the problems linked with power outages and voltage sags. Furthermore, growing awareness related to the profits of subcontracting power equipment is positively impacting market growth. Power rental systems allow their customers to acquire equipment according to their necessities in a cost-effective way.

Besides, the execution of supportive government initiatives to develop airport networks and metros, along with the construction of shopping malls and hotels, is increasing the demand for power rental systems across countries. Factors such as increasing deployment of renewable sources of energy as an alternative power generation source to decrease the carbon emissions and the adoption of natural gas-based electricity generations are expected to boost the market growth.

Growing grid uncertainty, coupled with power spikes at the time of peak demand, is anticipated to be a main driver for the market. Besides, amplified focus towards a decrease in the peak power consumption in order to cut power cost is likely to enhance the growth of the market.

The power rental units are used across various industries as there is a higher demand for continuous power application. Major end-user markets for such rental systems were oil and gas, government and utilities, and construction, which altogether accounted for 64.5% share of the global revenue in 2019. Higher dependence on electricity for day to day operation of such industries is a key booster for considerable usage of power rental systems.

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Power Rental Systems Market Report Highlights

Continuous power applications dominated the market and accounted for the largest revenue share of 45.7% in 2024. This growth is attributed to the increasing need for reliable electricity in the oil and gas, construction, and mining industries.
The government and utilities segment led the market and accounted for the largest revenue share of 25.9% in 2024 attributed to the increasing demand for reliable, uninterrupted power supply.
The Asia Pacific power rental systems market dominated the global market and accounted for 38.5% in 2024 attributed to rapid industrialization and urbanization across the region.

Key Power Rental Systems Company Insights

Some of the key players in the market include Aggreko, Herc Rentals Inc., APR Energy, and others. These companies are adopting various strategies to enhance their competitive edge. These include launching innovative products that cater to evolving customer needs, forming strategic partnerships to expand service offerings, and entering agreements that enhance market reach. Furthermore, companies focus on sustainability by integrating renewable energy solutions into their rental services. These strategies aim to improve operational efficiency, meet regulatory requirements, and address the growing demand for reliable and environmentally friendly power solutions across diverse industries.

Herc Rentals Inc. specializes in renting heavy equipment, tools, generators, and pumps, enabling clients to manage their power needs efficiently without the burden of ownership. The company delivers reliable temporary power solutions, including emergency and standby power systems, to support critical operations across numerous sectors while ensuring safety and compliance with industry standards.

APR Energy designs and deploys modular power plants that provide flexible and scalable electricity generation to meet specific customer requirements. The company emphasizes rapid deployment capabilities, effectively allowing clients to address urgent power needs. APR Energy aims to deliver sustainable and efficient power rental solutions supporting global economic growth and infrastructure development by integrating advanced technologies and renewable energy sources into its offerings.

List of Key Players in Power Rental Systems Market

Aggreko
Herc Rentals Inc.
APR Energy
Caterpillar
United Rentals, Inc.
Cummins Inc.
Ashtead Group plc
Atlas Copco AB
Al Faris
Shenton Group
Hertz System, Inc.
Kohler Co.
Bredenoord
HIMOINSA

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U.S. Enterprise Telecom Services Market Growth of Unified Communication Platforms

The U.S. enterprise telecom services market size is expected to reach USD 313.95 billion by 2030, advancing at a CAGR of 6.9% from 2023 to 2030, according to a new report by Grand View Research, Inc. Increasing mobile phone penetration, technological advancements, growing focus on digital transformation, and favorable government initiatives and investments in the telecom sector are driving the growth of the enterprise telecom services market in the U.S.

Significant investments are being made to develop the communication infrastructure in the country, owing to several factors such as the growing demand for high-speed internet and wireless services, the need to upgrade and modernize existing networks, and initiatives undertaken to improve connectivity in rural areas. The high investment influx is creating significant growth opportunities in the enterprise telecom services market in the U.S.

The steady increase in the number of Internet of Things (IoT) applications in industries such as energy, manufacturing, transportation, and public safety has propelled businesses and enterprises to deploy robust communications infrastructure. Moreover, rapid developments in smart cities in the U.S. have led to a surge in the deployment of IoT devices for several applications, including transport, public safety, energy management, and security, driving the adoption of enterprise telecom services in the U.S.

However, telecom service providers for enterprises are being charged a high fee by the government or telecom regulating authorities for buying the license or rights to transmit signals over specific electromagnetic spectrum bands. Moreover, governments worldwide release only a limited band to be licensed by telecom operators. These factors are expected to hamper the growth of the U.S. enterprise telecom services market.

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U.S. Enterprise Telecom Services Market Report Highlights

The fixed internet access services segment is expected to grow significantly over the forecast period. The cost-effective and easy-to-install nature of fixed wireless access services is driving their adoption among enterprises
The wireless segment is expected to advance significantly over the forecast period. Wireless telecom services are more flexible in terms of their movability. They can be transferred from one location to another at lower costs, driving their adoption among U.S. enterprises
The small enterprises segment is expected to advance substantially during the assessment years. Small enterprises are leveraging telecommunication services for high-speed internet, remote connectivity, video streaming, and machine-to-machine communication, among others, thus propelling the segment’s growth
The manufacturing segment is expected to register considerable growth over the forecast period. This growth can be attributed to the use of telecom services in the Industry 4.0 transformation. The growing trend of digitization, automation, and the use of AI & ML in the manufacturing sector is creating growth opportunities for the segment

Key Companies & Market Share Insights

The market is highly consolidated, characterized by the presence of a few prominent players. These players are driving competition by pursuing various strategies aimed at long-term sustenance, including geographical expansions, product innovations, R&D activities, strategic partnership agreements, and joint ventures. The growing demand for telecom services such as fixed voice services, fixed internet access services, pay TV services, and machine-to-machine IoT services from enterprises is fueling the market growth.

Vendors are focusing on launching innovative products and are engaging in partnerships to strengthen their market position. For instance, in February 2023, Dell Technologies, Inc. unveiled the Telecom Infrastructure Blocks for Red Hat, a cloud-native solution designed in collaboration with Red Hat to cater to the needs of network operators dealing with 5G radio access network (RAN) and 5G core workloads.
This offering aims to aid the telecommunications industry in expediting the integration of open, cloud-native technologies. Dell’s services and support will back this solution launch. Such initiatives are anticipated to propel the market’s growth over the forecast period.

List of Key Players in the U.S. Enterprise Telecom Services Market

AT&T Inc.
Charter Communications Inc.
Comcas
T-Mobile USA, Inc.
Verizon Communications Inc.
Lumen Technologies
Cox Communications, Inc.
Altice USA, Inc.
Frontier Communications Parent, Inc.
Windstream Intellectual Property Services, LLC.

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Threat Intelligence Market Advancements in Cloud Security and Protection

The global threat intelligence market size is projected to reach USD 36.53 billion by 2030, registering a CAGR of 14.7% from 2024 to 2030, according to a new study by Grand View Research Inc. The demand for threat intelligence is increasing owing to rise in cyber threats, security breaches and growing numbers of sophisticated attacks in leading security conscious sectors. Moreover, the breaches in most organizations have a financial or espionage motive, which results in the disruption of business and has become a major concern for them, which is expected to contribute to the demand for threat intelligence solutions and services immensely.

Threat intelligence incident forensics is expected to gain traction over the forecast period. The application of incident forensics initiates actionable security during breaches through predictive and reactive analysis. Further, its application investigates the root causes of the breach and contains the damage of an attack. An organization lacking an advanced intelligence system might pose as a key determinant that significantly affects the mass adoption of incident forensics solutions.

Organizations prefer the use of cloud security as the cost incurred in the implementation of the on-premises solutions is high. The cloud-based security adoption is expected to increase in the near future owing to the growing adoption of cloud storage systems. The cloud-based deployment stops unwanted traffic before it enters the network. Furthermore, it eliminates the requirement of on-premise equipment, which is expected to increase the demand for the product over the forecast period.

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Threat Intelligence Market Report Highlights

Based on components, the services segment is expected to grow at a CAGR of 16.4% during the forecast period. The integration of advanced technologies such as artificial intelligence (AI) and machine learning (ML) into threat intelligence services is driving market expansion
Based on deployment, the on-premise segment is expected to grow at a CAGR of 11.1% during the forecast period. With the adoption of on-premise threat intelligence solutions, organizations can maintain complete control over their data while adhering to industry rules
Based on enterprise size, the SMEs segment is expected to grow at a CAGR of 16.2% during the forecast period owing to the growing need for SMEs to secure their critical infrastructure. As SMEs increasingly rely on digital technologies for data security, the demand for cloud-based threat intelligence tools has witnessed a rise over the last few years
Based on application, the governance segment is expected to grow at a CAGR of 16.5% during the forecast period owing to the increasing regulatory pressure and compliance requirements across various industries that require robust governance frameworks
Based on end-use, the retail segment is expected to grow at a CAGR of 17.8% during the forecast period. As retail operations become more digitally integrated, with the proliferation of online stores, mobile apps, and IoT devices, the attack surface for cybercriminals expands significantly
North America is expected to register the highest market share of around 35% in 2023owing to the maximum presence of threat intelligence vendors and service providers focused on innovation

List of Key Players in Threat Intelligence Market

BAE Systems, Inc.
Broadcom (Symantec Corporation)
Centrify Corporation
Check Point Software Technology Ltd.
Cisco Systems, Inc.
FireEye, Inc.
Fortinet, Inc.
IBM Corporation
Lockheed Martin Corporation
LogRhythm, Inc.
McAfee, LLC.
Palo Alto Networks, Inc.
Proofpoint, Inc.
Sophos Ltd.
Trend Micro Incorporated.

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Synbiotic Product Market Impact of Digital Marketing on Consumer Engagement

The global synbiotic product market size is anticipated to reach USD 1.68 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 8.3% from 2025 to 2030. Increasing consumption of functional food and beverages around the world is the main factor expected to boost the demand for synbiotic products over the forecast period. In addition, rise in the consumption of probiotics and prebiotics owing to widespread awareness regarding health benefits in India, China, and Japan is expected to provide growth opportunity for the market in the near future.

Growing trend of fortifying functional food and beverages with prebiotics and probiotic ingredients to enhance nutritional content and product offerings will open new avenues for the market in coming years. For instance, in February 2020, Asmara, a Singapore brand owned by F&B consultancy company NU3x, will launch six functional powders containing synbiotics by the end of March, 2020. The products are designed to enhance immunity, cognitive health, energy, and vitality. Major vendors are adopting merger & acquisition strategies to enhance product offerings. For instance, in November 2019, Synbiotic Health entered into a licensing agreement with NUtech Ventures, the nonprofit technology commercialization affiliate of the University of Nebraska, to develop innovative synergistic synbiotics.

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Functional food and beverage emerged as the largest product segment with a share of 84.1% in 2019. Growing awareness among consumers regarding associated benefits of fortified functional food and beverages for the enhancement of gut health is projected to be a key factor for the segment growth. Additionally, increasing application of fortified food and beverages to improve immunity, cardiovascular health, and cognitive health is expected to provide growth opportunity for the segment over the forecast period. Dietary supplement is expected to witness the fastest growth over the forecast period. Increasing number of health conscious consumers is expected to support the growth of dietary supplements in coming years.

The offline segment held a leading market share in 2019. High availability at supermarket and hypermarket and pharmacy stores is the main factor expected to favor the sales of synbiotic products through the offline channel in coming years. While the popularity of online sales channel is steadily growing, around 83% of consumers prefer the offline channel as it provides the leverage of feel, touch, and taste, thus driving the sales of synbiotic products through offline channel.

Europe emerged as the largest regional market with a share of 37% in 2019. This is attributed to high awareness regarding health benefits, coupled with the availability of synbiotic products. Asia Pacific is expected to expand at the fastest CAGR of 9.5% from 2020 to 2027. Growing middle class population and rapid urbanization, along with growing awareness regarding health benefits of synbiotics, are the major factors expected to drive the regional market over the forecast period. Shifting consumer inclination towards functional food and beverages on account of rising incidence of cardiovascular disorders and surge in the number of weight management programs is expected to propel the demand for synbiotic products in coming years.

Synbiotic Product Market Report Highlights

Based on product, functional food & beverages dominated the market with the largest revenue share of 83.4% in 2024. Increasing fortification of food and beverages to enhance nutritional value is the main factor propelling the segment growth.
Online channel is expected to grow at the fastest CAGR over the forecast period. This is attributed to increasing consumer preferences for e-commerce and dependence of generation X, millennials, and generation Z parents on internet.
Europe dominated the synbiotic products market with a share of exceeding 35.1% in 2024 due to increasing consumption of functional food and beverages, along with growing awareness regarding health benefits of prebiotics and probiotics among the consumers.
Asia Pacific is expected to expand at the fastest CAGR of 9.5% over the forecast period on account of rising consumption of functional drinks in countries, like Japan, China, India, and New Zealand.

List of Key Players in the Synbiotic Product Market

Daflorn Ltd
Sabinsa
Danone
Yakult Honsha Co. Ltd
Probiotical S.p.A
United Naturals
Pfizer Inc.
Synbiotic Health
NUtech Ventures
Asmara (NU3x)

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Malonic Acid Market Focuses on Regulatory Compliance and Safety Standards

The global malonic acid market size is expected to reach USD 136.2 million by 2030, expanding at a CAGR of 2.9% during the forecast period, as per the new report by Grand View Research, Inc. The market has experienced growth in response to the burgeoning demands of the pharmaceuticals and food and beverage industries.

The rise in population and changing consumer preferences have contributed to an increase in the demand for food additives and pharmaceuticals, thereby raising the demand for malonic acid. Moreover, the newfound awareness regarding the potential advantages of employing plant growth regulators in agriculture has also fueled the need for malonic acid.

Additionally, it is anticipated that the growing number of fire safety standards and regulations developed around the world will fuel market growth. However, growing health and safety concerns, rising pricing for flame retardant products, and rising concerns about hazardous substances are limiting the growth.

Malonic acid has become a vital element in the creation of biodegradable plastic. This latest trend is a result of the growing concern surrounding the use of non-biodegradable plastics and their negative impact on the environment. This shift towards biodegradable plastics is expected to drive up the need for Malonic acid as it serves as a fundamental component in their creation. Projections suggest that the demand for eco-friendly and sustainable plastics will continue to rise, resulting in a surge in product demand.

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Malonic Acid Market Report Highlights

North America is expected to witness the fastest CAGR of 3.4% from 2023 to 2030, due to rising demand for pharmaceuticals, food additives, and cosmetics industry in North America
Pharmaceutical segment is expected to register the fastest CAGR of 3.8% from 2023 to 2030. Because in the pharmaceutical industry, it is utilized as a precursor in the creation process of drugs such as barbiturates, non-steroidal anti-inflammatory drugs (NSAIDs), and vitamin B1
In 2022, the flavor enhancer segment was the largest application segment, due to the rising demand for flavor enhancers in the food and beverage industry
Prominent global companies are implementing capacity expansions, establishing partnership agreements with distributors, and executing diverse operational strategies to gain a competitive edge in the market
Nacalai Tesque, Inc. are procuring well-known distributors worldwide based on their market reach and presence, augmenting their product placement, and ultimately, broadening their market share within a specific region

Key Companies & Market Share Insights

International corporations are actively pursuing capacity expansions, collaborating with distributors in partner agreements, research & development, and pursuing other effective operational strategies to enhance their competitive edge in the market. For instance,Lygos Inc. made a public announcement in November 2022, detailing their research and development collaborative efforts with Ginkgo Bioworks. The two companies intend to undertake research in two specific programs for around two years, to develop biodegradable formulations and specific products constructed from polymers. Most of the key industry players are integrated across the value chain posing entry barriers for new market players.

List of Key Players in the Malonic Acid Market

Lonza Group
Wuhan Kemi-Works Chemical Co., Ltd.
Shanghai Nanxiang Reagent Co., Ltd.
Columbus Chemical Industries, Inc.
TATEYAMA KASEI co., Ltd
Trace Zero LLC
Medical Chem (Yancheng) Manuf.Co., Ltd.
J&K Scientific Ltd.
Lagos
Hefei TNJ Chemical Industry Co., Ltd.

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